Biography
Zhang Yuteng is a PhD candidate in Operations Management at Trinity Business School, Trinity College Dublin. She holds a Bachelor’s degree in Applied Physics with a double major in Finance from Nankai University, as well as a Master's degree in Quantitative Finance from the National University of Singapore. Her research interests lie in the intersection of artificial intelligence, digital marketing, and sustainability. Zhang aims to create solutions that reduce government fiscal expenditures and strengthen collaboration between academia and public agencies, advancing AI-driven marketing and sustainable business practices.