Marketing (M.Sc.)

1 year full-time

Further information on the Masters in Marketing programme can be found on the Trinity Business School Website

Programme Overview
This intensive programme is designed to equip students with all the relevant skills required for a successful career in Marketing. With a blend of traditional and contemporary thinking, we ensure that our students understand the fundamental building blocks of ‘how to market’ in the 21st century and the modern technologies that connect businesses to their consumers today.

Course Structure
This Masters’s programme is 90 credits delivered over one academic year. The taught component comprises modules totalling 60 credits. Students also complete a substantial research project, which accounts for a further 30 credits, to be eligible for consideration for the award of the degree.
The full list of modules offered on the programme can be found here.

Trinity Business School - More than a degree
We are a globally-renowned, triple-accredited business school delivering an ultra-modern educational experience and innovative research from the heart of Dublin’s thriving capital city. At Trinity Business School, we offer programmes that will push you to reach your full potential. Immerse yourself in the latest business theory and practice, unlock powerful alumni and career networks, and accelerate your career prospects and success.
We aim to produce graduates who will become future change-makers and who seek to shape and transform business for good.

Career Opportunities
Our dedicated career support team will help you to identify your ideal career path and provide tailored advice on how to achieve your career goals. Through workshops, one-to-one coaching, career psychometric tests, and visits from top global employers, students are introduced to our vast portfolio of company recruiters.
This programme delivers a balanced curriculum of traditional marketing strategy, branding, consumer psychology, digital marketing and the communication skills required for graduates to excel in their employment of choice. It allows graduates to seek roles in industry, agency, communications or digital firms. Current graduates have careers across many industries including technology, retail, consulting and hospitality. Recent employers include Oracle, Amazon, Facebook and Accenture.