Overview
Course Overview
This intensive programme is designed to equip students with all the relevant skills required for a successful career in Marketing. With a blend of traditional and contemporary thinking, we ensure that our students understand the fundamental building blocks of ‘how to market’ in the 21st century and the modern technologies that connect businesses to their consumers today.
Is This Course For Me?
This specialist and highly ranked programme is designed for students who have an undergraduate degree in business, marketing, or a related field and wish to sharpen their skills in marketing. It is also a great way to specialise in a particular area such as digital marketing, product management, international marketing, or consumer behaviour. We aim to produce graduates who will become future change-makers and who seek to shape and transform business for good.
Career Opportunities
Our dedicated Careers & Community team is dedicated to supporting our students and alumni in exploring career options, preparing effectively for their next career move, and making informed career decisions that will develop and shape their futures through workshops and tailored individual career sessions.
Specialised in career development, the team can help you to identify suitable career paths and provide tailored advice on how best to achieve your career goals through workshops, one-to-one coaching, and psychometric assessments. They deliver a wide range of career sessions with defined learning outcomes and arrange company and recruitment consultancy presentations, job fairs, and networking events.
This programme delivers a balanced curriculum of traditional marketing strategy, branding, consumer psychology, digital marketing and the communication skills required for graduates to excel in their employment of choice. It allows graduates to seek roles in industry, agency, communications or digital firms. Current graduates have careers across many industries including technology, retail, consulting and hospitality. Recent employers include Oracle, Amazon, Facebook and Accenture.
Course Structure
This Masters’s programme is 90 credits delivered over one academic year. The taught component comprises modules totalling 60 credits. Students also complete a substantial research dissertation or company research project, which accounts for a further 30 credits, to be eligible for consideration for the award of the degree.
Students also complete a dissertation or company research project, which accounts for a further 30 credits, to be eligible for consideration for the award of the degree.
The full list of modules offered on the programme can be found here.
Trinity Business School - More than a degree
We are a globally-renowned, triple-accredited business school delivering an ultra-modern educational experience and innovative research from the heart of Dublin’s thriving capital city. At Trinity Business School, we offer programmes that will push you to reach your full potential. Immerse yourself in the latest business theory and practice, unlock powerful alumni and career networks, and accelerate your career prospects and success.
We aim to produce graduates who will become future change-makers and who seek to shape and transform business for good.
Study Marketing (M.Sc.) at Trinity
This intensive programme is designed to equip students with the skills they need to succeed in their choice of marketing career. Students will learn key marketing specialisms such as strategy and branding as well as developing skills in the areas of communication, planning and analysis, social media marketing and data analytics.
Course Details
Awards
NFQ Level 9Number of Places
60 PlacesNext Intake
September 2024
Course Director
Ronika Chakrabarti
Closing Date
31st July 2024
Admission Requirements
Applicants are required to posses a minimum 2.1 Honours degree or international equivalent. They should also have two academic referees (applicants with work experience can instead provide one academic and one professional referee).
Applicants whose first language is not English and were not educated in the language will also need to complete an English competency exam (in line with Trinity's postgraduate English language requirements).
Course Fees
Click here for a full list of postgraduate fees.
Get in Touch
Telephone Number
+353 (0)1 8963204
Website
https://www.tcd.ie/business/programmes/masters-programmes/msc-in-marketing/
Register Your Interest
Register your interest in studying at Ireland’s leading university, Trinity College Dublin, the University of Dublin.