What Matters for Consumer Credit Choice? Non-Standard Disclosures in the Philippines

This study focuses on the digital credit landscape in the Philippines, where the popularity of high-interest, short-term loans raises concerns about consumer protection. The research aims to understand the socio-demographic and behavioral characteristics of digital credit users, how they differ from non-users, and the impact of behaviourally-informed, non-standard disclosures on consumers' loan choices. The study employs a discrete choice experiment conducted online with 4,000 respondents, half nationally representative and half prospective digital credit borrowers. The choice task involves selecting the most preferred option from 9 hypothetical digital credit products, presented differently in treatment arms and a control group to evaluate the effect of disclosure format on consumer decision-making.

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