Pitch to Win (Assistant Professor Year 2 - Development Programme)

Academic & Research Staff. Priority will be given for Assistant Professors on the development programme.

Pitch to Win with Steve Rawling Basic ingredients of any pitch: know your audience, know your facts, tell a good story about yourself AND your potential “customers”.

• What specific information are investors looking for? (Market fit, legal, team, etc)
• How to grab attention and make your message memorable.
• How to talk about something that doesn’t exist yet in a way that makes it feel real.
• Practice elements of your pitch, with feedback from tutor and peers.

Learning Outcomes

• Focus on what your audience needs. Understand the power of story
• How to use what’s “front of mind” to hold your audience’s attention.
• Learn the strengths and weaknesses of your current pitch style.

Delivered by Steve Rawling, international author, BBC Academy Trainer and former BBC journalist who helps people come up with new ideas and tell brilliant stories about their work.