BUU44510 International Business & The Global Economy
(10 ECTS credits)
Professor Louis Brennan
This course deals with the environment in which international business decisions are made. One half of the course deals with current developments and policy debates in the global economy focusing on the leading economies and regions. The other half deals with the managerial issues arising from the international transfer of people, resources, capital and knowledge, and the critical issues that a firm and its employees encounter when engaging in international business.
On successful completion of this module students should be able to:
- Identify and analyse the key factors driving international business and the global economy.
- Identify and analyse the key factors that distinguish the conduct of international business from purely domestic business.
- Appreciate the different cultural, socio-economic and legal environments encountered in the international marketplace.
- Formulate strategies designed to support the conduct of successful international operations in diverse contexts.
Lectures &Tutorials/Contact hours:
2 Lectures per week, 1 tutorial per week
Recommended Texts/Key Reading:
To be advised
Dates for submission:
Dates to be advised
Penalties for late submission:
Penalty of 10% per day beyond due date. Students unable to submit a term assignment for medical reasons must produce a medical certificate to the School of Business Studies office within three working days of the missed submission date. Certificates received after that time will not be accepted.