Alice Delahunt - Chief Digital Officer, Ralph Lauren
Alice Delahunt is Chief Digital Officer at Ralph Lauren, responsible for all of the Company’s digital platforms globally. Ms. Delahunt joined Ralph Lauren Company in 2018. Previously, she led Digital Marketing, Brand Marketing, Social Media and Innovation at Burberry.
Throughout her career, Alice has been a driving force within Digital; creating industry defining strategy and results while partnering with the world’s most prominent digital platforms including Google, Facebook, Tencent, Apple and Snap. Her accomplishments include devising Burberry’s ‘See now, Buy now’ strategy which restructured the fashion calendar for the era of digital immediacy, pioneering social partnerships and launching many of the first social media advertising products that we use today, as well as reimagining traditional content formats for marketing campaigns, and driving social commerce on western and eastern platforms.
Among her industry recognitions, Alice has been listed as one of the Financial Times’ OUTstanding Future Leaders, won the ‘Rising Star’ at the Digital Masters, and has been named as one of the Drum’s Digerati’s ‘most exceptional people working in the Digital space’. She is passionate about LGBTQ+ rights and diversity in media, and has partnered with a number of organizations, both professionally and personally, to further these causes.
As an Irish native, Alice studied B.E.S.S in Trinity College, and is now happily adjusting to New York City life with her Fiancée, Reese Lasher.