Trinity College Dublin

Within College's health promotional framework, the broad aim of the policy is to create and maintain a College environment which is conducive to the health and well-being of students and staff. Specifically, the objectives are to:

· to provide an atmosphere free from pressure to drink for those who choose not to drink;
· promote low-risk drinking and discourage high-risk drinking amongst those who choose to drink;
· to inform all members of the College community of the risks involved in alcohol consumption and of the nature of alcohol-related problems;
· to reduce the incidence of alcohol-related problems amongst College staff and students;
· to provide a caring environment and an effective response system for those who develop alcohol-related problems.

Controlling Marketing, Promotions and Sponsorship

· College does not approve of the practice whereby drinks companies appoint a student representative to promote their products on campus;
· drink company sponsorship of student society events should primarily be in monetary rather than material form; but, where sponsorship is provided in the form of product, this arrangement must be made through a nominated member of the relevant capitated body and a monitoring system should be in place to ensure that no more than two free drinks are given to anyone attending the event;
· recruitment by student societies during Freshers' Week should not identify access to free or cheap alcohol as a primary incentive to membership;
· the advertisement of specific events by student societies should not identify access to free or cheap alcohol as a primary incentive to attendance;
· posters or other advertisements promoting alcohol consumption should only be displayed in the Buttery and the Pavilion bars;
· no events should be organised which encourage the rapid consumption of alcohol, nor should alcohol be awarded as a prize or reward for competitive events.

The full text of the College Policy document is available here.